Test how changes to any touchpoint affects the LTV. Because attribution isn’t only for ad clicks.
Discover the revenue associated with any marketing activity - online or off.
Compare how different cohorts are behaving at each funnel stage.
Test how changes affect sales lower down the funnel, not just open & click rates.
Analyze touchpoints in WebinarJam, Click Funnels, Lead Pages and more
Ad clicks aren’t all that matters. With SegMetrics see how every funnel step affects your revenue, even over email sequences, webinars or sales calls.
We added SegMetrics yesterday to see if it could find answers to questions a client’s had for over a year and that couldn’t be put off any longer. It could, and did so within about 30 seconds.
For any funnel step, instantly break down your KPIs based on any criteria to find your outliers. Compare how people from different channels, traffic sources or even with different tags behave.
SegMetrics retains all the source information about someone after they have entered your funnel.
This is then joined with the tags, custom fields and customer data you add to them within your email platform or CRM.
When combined, you can see the spending of people from each source, and even find sub-groups of people who perform certain actions within your funnel.
The easiest way to grow your business? Scale what works and kill what doesn’t. Custom Segments give you the power to find exactly what works – for email content, Lead Magnets, webinars, and more – so that you can improve your marketing.
Have you wondered if a new email sequence would improve your sales? With SegMetrics you can measure how any step affects LTV, so you can optimize for more than just click rates.
Data shouldn’t be trapped in silos. SegMetrics integrates with marketing tools such as webinar systems to capture every step of your customers’ journey.
Want to see the delay between ad click and ROI? The sales velocity report will show you how the customer spending of different groups grows over time.
There’s no black box numbers in SegMetrics. For any metric you can click into the relevant customer data to see who they are and their full customer history.
Find your most profitable lead sources, scale what works and kill what doesn’t.
Its easy to bet on the winners when you know who they are
I needed to get accurate attribution for my Facebook ads, so I decided to try SegMetrics. I was ready to quit because I was only using Facebook tracking, and their numbers were not matching up to reality.
I decided to go with SegMetrics because Hyros and Wicked Reports were SO expensive. Then I had a great call with Scott when I onboarded with Segmetrics. Then Ian from support blew me away with his willingness to help with whatever I needed. It was incredible.
I LOVE Segmetrics. The attribution is spot on. The way I can visually see what is working, and what isn’t is amazing. The funnels, the charts, the money tied directly to ads.
I love that you can track from ad click to sale. Aside from attribution, the greatest benefits I have found are building out dashboards that show me what’s actually happening in my business. For instance, I assumed a particular funnel was performing well. When I saw the dashboard Scott put together for me, it was a game changer. I switched my funnel, switched my ads, and my ROAS shot up 400%.
I strongly recommend SegMetrics to others. It is absolutely amazing product with countless uses. They have an incredible team of experts. And support like you wouldn’t believe. Thorough. Fast. Experienced.
My business is going to grow ten times faster with the tools and insights SegMetrics delivers. I wish I would have used them from day one, but now that I’m a client, I’m a client for life.
CEO, Swyft Sites